Sites That Ship.
An 8-week live cohort that takes you from blank Figma file to a deployed, conversion-optimized marketing site. Capped at 60 students per cohort.
8wk
Live cohort
60
Max seats
4.9
Past rating
100%
Refund · 7 days
3-min course trailer
You're a good fit if you…
Founder
You're shipping your own product and need a site that converts strangers into trial users.
Freelancer
You build client sites and want a repeatable process that produces better outcomes (and rates).
Marketer
You're the only one between product and growth — and you need to ship landing pages without engineering.
8 weeks, structured for shipping
Week 1 · Audience & positioning
The single most important question: who is this for? You'll come out with a one-pager that defines audience, problem, and the unique angle of attack.
Week 2 · The 5-second test & hero design
Headlines, visuals, hierarchy. By Friday you'll have 3 hero variants ready to test.
Week 3 · Pages that prove
Features. Benefits. The right way to use testimonials, logos, case studies, stats. Anti-patterns to avoid.
Week 4 · Pricing & CTA
The pricing-page decision tree. Three CTA frameworks. When to use which.
Week 5 · Page anatomy: above & below the fold
The optimal section sequence. Objection handling. Closing CTAs.
Week 6 · Building it (no-code or code)
We'll use AraSites as the starting template. Two tracks: no-code (edit HTML) and code (full SCSS).
Week 7 · Deployment & analytics
Get live on Netlify or Vercel. Set up analytics. Connect forms. Done in one day.
Week 8 · A/B testing & iteration
The lightweight testing stack. What to test first. How to read the results without lying to yourself.
Pick your level
Both tiers include all 8 weeks, recordings, and lifetime alumni access.
Self-guided
For independent learners.
- All 8 weeks of live sessions
- All recordings (lifetime)
- Cohort Discord
- AraSites template ($24 value) included
- 1-on-1 office hours
- Portfolio review
23 of 30 seats left
Coached
Built-in accountability + 1-on-1 help.
- Everything in Self-guided
- 4× 30-min 1-on-1 sessions
- Live portfolio review at week 8
- Async feedback on every assignment
- Direct line to Anna (Telegram)
- Job referral network
14 of 30 seats left
7-day no-questions refund. Try the first week. If it's not for you, get every dollar back.
From cohorts 01 + 02
"I'd been stuck on my landing page for 4 months. Shipped it in week 6 of the cohort. Trial signups 3x."
Founder, Stacks
"Best $1.4k I've spent on education. The cohort was small enough that Anna actually knew my project."
Freelance designer
"I joined skeptical. Left with a working site, three new clients, and a framework I use every week."
Marketing consultant
Things people ask
What if I can't make it to a live session?
All sessions are recorded and shared within 4 hours. We design the cohort to be async-friendly.
Do I need to know code?
No. Two tracks: no-code (edit HTML with find-and-replace) and code (full SCSS dive). Pick whichever fits.
How much time per week?
Plan for 4–6 hours. Two live sessions (90 min each) + ~2 hours of assignment work.
Will my employer pay for it?
Probably. We send a tax invoice + a 1-page write-up you can send to your manager.
What if the next cohort is full?
Join the waitlist — we open Cohort 04 in October. Waitlist gets 15% off + first pick.